When I’m evaluating companies, I usually don’t stray from a very specific set of criteria. But there are always exceptions to the rule… some brick-and-mortar companies just have a “wow” factor I can’t ignore. Here’s why I sometimes break my own rules… and why you should consider doing it, too.

We may not have the flying cars and robot butlers we imagined in The Jetsons… But that doesn’t mean society is at a standstill. New inventions are changing the world as we know it every day. Here are 5 new gadgets developed by startups that will change everyday life… and exactly how to tap into their potential.

These two characteristics determine how likely a company is to succeed. And I’ve got my eye on six different companies that I believe hit the nail on the head. Here’s how you can take advantage…