Every day, it blows my mind that more people aren’t investing in private equity.

I just don’t get it. Information about the stock market is everywhere you go; most people I know funnel their extra cash into the public markets without a second thought. And yet private equity deals are the ones that have the potential to multiply your dollar 1,000 times over.

So why isn’t everyone doing it? There are plenty of theories out there… but if you ask me, the main thing keeping people away is fear of taking risks.

See, angel investing has a reputation for being riskier than other asset classes. And if you take it at face value, it does seem that way – after all, somewhere around 50% of startups fail. But that “bad press” makes the faulty assumption that you, as an angel investor, would pick your portfolio companies at random.

What I mean is that the majority of startups that eventually close up shop – the bottom 50% — never had what it takes to begin with. And those are simply not the kinds of companies that I invest in.

I can smell a future failure from a mile away – and my 1,000X Formula makes it that much easier. It’s basically a set of rules that I apply to any investment opportunity that winds up on my desk. If it passes, then I know it has the potential to return 1,000X my money. If it fails, it goes straight into the trash.

The 1,000X mindset – and the formula to go with it – can help you make better decisions too. Just click here to learn what it is and how to use it.

The thing is, I don’t expect every winning pick to give me a 1,000X return. Nobody on earth has a track record that good. But I need to know from the very start that it’s at least a possibility. Otherwise, we’re thinking too small – and that’s just a waste of time.

There are three other main strategies you can use to reduce your losses – and win more. Just check out the video above to learn what they are.

Until next time,

Neil Patel